Selected work
Digital experiences, AI products and brand systems designed to make businesses easier to use, easier to run and easier to grow.
01 / Featured project
Nassau, Bahamas
Wellness / Booking Experience
From booking to belonging.
Soleil House is an original Southern Haze concept exploring what a modern booking experience could feel like for an independent wellness studio. Rather than designing only a marketing website, Southern Haze designed the customer journey around the business — from choosing the right treatment and paying a deposit to managing an appointment and receiving branded follow-up.
Southern Haze Studio Concept — An independent concept created to demonstrate our capabilities.
02 / Featured project
Studio concept
Hospitality / Digital Guest Experience
At the edge of the vines.
An end-to-end digital guest experience for an intimate vineyard stay—from discovery and booking to arrival, in-stay service, property operations and post-stay feedback.
Southern Haze Studio Concept — An independent concept created to demonstrate our capabilities.
Primary product work / 03—05
AI Product / Travel Technology
Travel planning built around the journey, not the prompt.
An AI-assisted travel planning platform designed to turn traveler preferences and advisor expertise into structured, editable itineraries.
Made at Southern Haze — An original studio product.
AI Product / Marketing Technology
From campaign idea to connected content system.
An AI-assisted marketing workspace designed to help small businesses create campaigns and turn them into coordinated content across channels.
Made at Southern Haze — An original studio product.
AI Product / Professional Communication
Better communication starts with clearer thinking.
A collection of focused AI tools designed to help professionals communicate, decide, explain and respond more clearly.
Made at Southern Haze — An original studio product.
Additional explorations / 06—10
Fashion & Lifestyle / E-Commerce
Building a brand world, not just a product catalog.
A lifestyle concept spanning apparel, home fragrance and digital commerce, developed as an exploration of brand voice, product storytelling and direct-to-consumer experience.
Made at Southern Haze — An original studio product.
Renewable Energy / Interactive Website
A solar discovery experience that turns technical choices into a clear path from savings estimate to consultation.
Southern Haze Studio Concept — An independent concept created to demonstrate our capabilities.
Residential Development / Interactive Website
An interactive home discovery experience, from model exploration and finish selection to a personalized brochure.
Southern Haze Studio Concept — An independent concept created to demonstrate our capabilities.
Home Fragrance / E-Commerce Experience
A home fragrance experience built around discovery, scent storytelling and personalized sets.
Southern Haze Studio Concept — An independent concept created to demonstrate our capabilities.
Professional Services / Business Website
A personalized digital presence designed to introduce professional services, communicate clearly, and guide visitors toward trusted external resources.
Southern Haze Demo Project — A concept website created for portfolio demonstration.